Evan Wolkenstein
Give Your Shoes a Fast Upgrade: NEW YEAR’S RESOLUTION — 30 DAYS OF WRITING. EPISODE 8/30
In the 1950s, industrialists were interested in studying productivity and the effects of lighting. They added extra lights to the factory floor, and productivity increased. Once the study was over, productivity slumped. The experimenters took away light to see what the effect on productivity could be. Again, a surge – and when the study was over, a slump. As it turned out, whatever the experimenters did increased productivity. And conversely, when the workers knew that the o